Distributor

Softchoice

A Toronto-based IT solutions provider and reseller founded in 1989, offering software asset management, workplace collaboration, cloud/data center, networking, security, and AI solutions alongside hardware and software procurement. Operates primarily across North America (US and Canada) and partners with major vendors such as Microsoft, Cisco, AWS, Dell, and Lenovo. Was acquired by World Wide Technology (WWT) in March 2025.